Sell additional products correctly

Offering additional products as "gadgets" is an effective strategy to help you generate more sales. 

"Combination products" not only make your product more attractive; they also help you turn your customers into raving fans.

What is an additional product?

However, you must also set up your additional products correctly:

​If the product type of your additional product differs from the main product, you will have to create the additional product as a separate product1.

Therefore, always create your product as standalone product and add it to your product as an add-on (you can find out how to do this here).


Example 1: Special offer with CD as a gadget

Example 2: Online coaching with reference book

Example 3: Product package with four products

Tips for creating additional products

Specify that the add-on must​​ be purchased​​​​​​​

  1. The reason for this is that different product types have different accounting and tax calculation processes. For this reason, we are obliged not to approve all products consisting of several products (e.g. main product + additional product)

Updated on 23. January 2020

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